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Career Trajectories

Graduates of the BA Communication and Media Arts (BACMA) program are prepared for a wide range of careers in communication, media, research, and creative industries. With training in strategic communication, media production, design, research, and intercultural engagement, BACMA graduates are equipped with flexible and transferable skills that allow them to thrive in both professional and civic settings. The program’s generalist and interdisciplinary structure also enables graduates to move across industries and adapt to evolving communication landscapes.

Media and Journalism

  • Journalist

  • Correspondent

  • News Writer

  • Segment Producer

  • Editor

  • Broadcast Host

Creative Media and Design

  • Graphic Designer

  • Multimedia Artist

  • Video Editor

  • Content Creator

  • Art Director

  • Creative Lead

Strategic Communication & Public Relations

  • Public Relations Officer

  • Communication Specialist

  • Corporate Communications Associate

  • PR Manager

  • Crisis Communication Consultant

Research and Academe

  • Research Assistant

  • Marketing Researcher

  • Communication Researcher

  • Academic Instructor

  • Policy Analyst

Advertising & Marketing Communication

  • Advertising Sales Coordinator

  • Marketing Assistant

  • Social Media Manager

  • Brand Strategist

  • Campaign Manager

Development and Social Communication

  • Health Campaign Coordinator

  • NGO Communication Officer

  • Community Engagement Specialist

  • Advocacy Campaign Lead

Intercultural and Global Communication

  • Cultural Liaison

  • International Program Assistant

  • Global Communications Officer

  • International Relations Specialist

Entrepreneurial and Hybrid Pathways

  • Creative Entrepreneur

  • Media Consultant

  • Communication Planner

  • Independent Producer

  • Freelance Strategist

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